How Justin Bieber is Increasing Interest in Puerto Rico

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Justin Bieber recently released a song entitled “Despacito.” That song contains a line that boasts “How they do it down in Puerto Rico.”

Since the song has been released there has reportedly been a 45 percent increase in web searches about the place. This research was done by Hotels.com. Taylor L. Cole, the travel expert for Hotels.com released a statement about the findings.

“We know that popular culture has a strong influence on our travel decisions. Puerto Rico is the home of singers Luis Fonsi and Daddy Yankee, and it gets a big shout out in their hit song.”

Fonsi who originally wrote and performed the song spoke out about the increased interest.

“Puerto Rico is the true protagonist of this song and this video. What a joy it is to read this in international media.”

puerto rico
cnbc.com

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