Jaguar Land Rover is Investing in Lyft

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The competition between Lyft and Uber is as hot as ever. It was just announced that Jaguar Land Rover will be investing $25 million and a fleet of cars in the app.

The collaboration is also joined by InMotion, partly to start moving towards self-driving innovations.

Sebastian Peck the InMotion Managing Director explained in a press release.

“We are excited to collaborate with a leading platform like Lyft not only on developing premium mobility solutions but also devising innovative solutions to the transport problems Jaguar Land Rover’s customers face. Personal mobility and smart transportation is evolving and this new collaborative venture will provide a real-world platform helping us develop our connected and autonomous services.”

lyft
mobilemarketingmagazine.com

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